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From October 23 to 27, Phase II of the 140th Canton Fair was held at the Pazhou Complex in Guangzhou. New Gonow RV (0805.HK) brought its flagship export travel trailer, the Snowy River, back to the show. Having made its debut at the 139th Canton Fair in April, the Snowy River is now exhibiting for the second consecutive session.

When New Gonow RV first exhibited at the Canton Fair in April, its Snowy River off-road travel trailer series drew long lines of visitors eager to see it up close. Its wide off-road tires, two-tone design and solar power system stood out. Buyers from North America, South America, Europe and other regions submitted a steady stream of inquiries, while international certification work moved forward in parallel. Several customers have also arranged to visit the Tongxiang factory for talks. The debut confirmed that the product’s design, manufacturing and flexible production capabilities can compete globally, and drew an encouraging response from international buyers to “Intelligent Manufacturing in China, the New Gonow Solution.”
Six months later, the Snowy River is back at the Canton Fair. Sales leads and certification inquiries gathered at the first show have, through ongoing follow-up, gradually turned into actual orders and established sales channels. Market feedback for this new phase is being tracked and validated on the same platform. Two consecutive appearances have moved the Snowy River from being noticed to being chosen.


The Snowy River is the lead brand in New Gonow RV’s export travel trailer lineup. In Australia and New Zealand, it has built brand recognition and a distribution base in the mid-to-high-end travel trailer segment, and it is a key contributor to the company’s overseas revenue. Building on this foundation, New Gonow RV is using the Snowy River to enter more markets, including Europe and South America, and the Canton Fair is one of the most effective venues for this push, given the diversity of buyers it attracts.
At this year’s show, the Snowy River display unit continued to draw strong interest, with buyers from Europe and South America especially keen to talk. This mix echoes the broad spread of North American, South American and European visitors at the first show, and further confirms that the Snowy River can adapt to different regional markets.

While continuing to build its presence in the export travel trailer market, New Gonow RV is also expanding into other types of recreational vehicles to broaden its product range. The manufacturing capabilities, supply chain and overseas channels built up in the travel trailer segment provide a reusable foundation for developing new product lines. Deepening its travel trailer business and expanding into new categories together form the two pillars of New Gonow RV’s global strategy.
Attendance by overseas buyers at the offline portion of Canton Fair Phase II rose compared with the same period last session, reflecting sustained global interest in the efficiency and innovation of China’s supply chains. By exhibiting for two consecutive sessions with the Snowy River as its flagship product, New Gonow RV is reinforcing its strength in the travel trailer category and moving its global expansion from the market-testing stage into the stage of deepening its distribution channels.

